Looking for the right boxes and bags for your item, struggling to figure out confusing measurements, and then having to package and ship your items – ugh! It can all be overwhelming. Trust us, we know the struggle. With 26,000+ boxes, bags, and other packaging must-haves in our own inventory, we understand that industry terms and dimensions can be confusing.
This is why we’ve simplified the process into an easy-to-remember, universal: Length, Width, and Height. We’ve even made a printable diagram for your own reference!
Let us help demystify measurement confusion and walk you through how to easily read box and bag measurements.
Start from the basics when you’re reading dimensions, Length (L), Width (W), and Height (H). Shorthand, it’s written like this: L x W x H . Typically read from left to right. For these examples, we’ll use a simple box.
Length is usually the longest side of your package. When you’re shopping around and reading dimensions for your box or bag, length is usually listed first.
If you have a box in front of you, hold it open (like in the diagram). Take your ruler and measure the longest side, from edge to edge. Record this measurement in inches. This measurement is your length.
To make sure your items fit into your box or bag, the width is crucial. When reading measurements, width is typically the second dimension listed.
With your box, measure the distance from the front to the back. This measurement is your width.
Height is the measurement from the bottom of your package to the top. Because dimensions listed usually want to quote the amount of space your item is able to comfortably sit in, this measurement will not include the opening of your package. Height is usually the last dimension listed.
Using your box, measure the distance from the bottom of your box to the top. Do not include the opening of your box. This measurement is your height.
When you are looking for the right bag or box, remember that the measurements listed are going to be the inside dimensions. This is because the inside dimensions of a box and bag are how you can best determine whether or not your item will fit comfortably (and safely). These dimensions make up the what is called, usable space. Usable space is the actual amount of space available for your item.
Paper bags are indispensable in your customers’ daily interactions. Whether they buy groceries, food, or apparel, providing a paper bag is a sign of courtesy. Understanding the common types of paper bags, sizes, and functions may not be an interesting subject for a business owner. However, if you’re armed with enough information, communicating the specifications to suppliers will be much efficient.
This Infographic below provides basic knowledge of paper bags and predictions about the market in the years to come.
With various paper bag choices in the market, your ultimate goal is to find the right size, quality, and handle to match your business needs. That said, below is a rundown of what to consider:
Most establishments such as grocery stores, cafes, and restaurants use brown paper bags to pack items and takeaway containers or those brown food boxes. For brands that want to include the company logo, white paper bags are the best options to make the design more prominent. Whether you choose a brown or white paper bag, both are made from environment-friendly materials and resistant to tears.
On top of your choice of color, you also need to know what type of paper bags with handles to use based on their purpose, whether for carrying food, gifts, or bulky materials.
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made from eco-friendly paper, more economical than the plastic handle, and appropriate for lightweight items.A plain paper bag serves its purpose of carrying items, and it’s more cost-efficient than a colorful paper bag or printing a version with a logo. If you will only use the bag for packing items, the plain paper bag is enough. However, if you want to use the paper bag as your marketing collateral, you may print it with a logo, tagline, and name.
Heavyweight paper bags are ideal for carrying grocery items, food, snacks, and take-out containers as they are more durable than lightweight paper bags. What’s more, the heavyweight paper bag is much thicker than the lightweight version. Lightweight paper bags can carry light items and gifts, souvenirs, and packing small things.
Pinch bottom paper bag’s bottom is similar to an envelope and ideal for carrying lightweight items like documents, small gifts, money, and cards, to name a few. Some air sickness bags are pinched bottom paper bags, which can also be used to keep the trash while onboard the plane or boat. Flat bottom paper bags can carry medium to big-sized items manufactured with or without a gusset. Its stable bottom can carry materials and stand firm as you put in heavy materials.
General paper bags may have flat bottoms with a gusset, making them more spacious inside. For instance, if they will be used for carrying out grocery items, these are brown bags that may or may not have handles.
However, some paper bags are made to pack food and are waterproof. Some brands use these food-grade paper bags as packages for food, pet food, seeds, and animal feeds with airtight sealing to secure the materials.
There are different sizes of paper bags, and they can be identified by the dimensions: height, width, and the gusset, which is an extra piece of paper added to the sides or bottom of the paper bag to create a larger cubic area of space. As a result, the paper bag is stable with or without items inside.
The demand for paper bags for business use is expected to rise in the next few years. Countries such as Australia, Canada, the United Kingdom, Taiwan, and others have banned plastic bags. Thus the use of paper bags as an eco-friendly alternative to carrying and packing items is expected.
Aside from that, the global paper bags market was valued at 5 billion dollars in 2019, and it’s expected to grow at 4% CAGR until 2029. The most lucrative paper bags are the pinch bottom and open-mouth paper bags, used for groceries and take-out food. Moreover, as people choose to take away their food on the go, this will also result in more demand for paper bags.
On top of that, paper bags are not limited to carrying or packaging items, but it’s also the best way to promote your brand. You can include your company logo, tagline, and other bold messages to catch customers’ attention.
As a brand owner, choosing the right paper bag for your business is critical in providing customer service. You wouldn’t let your customers carry out paid items with bare hands. So, whether you weigh out the pros and cons of plastic bags or choose a brown paper bag or a white paper bag, deciding its ultimate purpose for your business is essential. If you will use it to pack items, a plain paper bag is a good option, but if you want to maximize your bag and use it as a marketing tool, printing it with your logo will suffice.
Now that you know the different types of bags and sizes and how to choose the right handle, we hope you’d be able to select the one that suits your business needs.
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