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What is the purpose of a name card?

It seems like you can’t go anywhere without stumbling onto someone’s business card. They’re one of the most common forms of print marketing in the world. Any business worth their salt has one. Some people use that as a reason NOT to get a business card. “Everybody else is doing it, so why should I?” In most cases, it’s wise to not do what everyone else is doing and forge your own path. But sometimes the smart play is to stick with tradition: Business cards have been around for a long, long time, and there’s a reason why everybody still uses them: Because they work!

At Printing Solutions we’ve seen how a great card can take our customer’s businesses to the next level. If you’re wondering why you should invest in printing a quality business card, let us give you a few reasons why you should never be without one.

It Says A Lot About You

A business card says a lot about your business, in more ways than one. A good card succinctly conveys what your business is all about. It tells someone what you do AND how they can get in touch with you. It shows off all your branding essentials: The name of your business, your logo, and your tagline.

A good business card tells people something about you that isn’t written on the card: It speaks to your level of professionalism and preparedness. It can also show off your taste: A well-designed, eye-catching business card will make you look creative, innovative, and thoughtful. It’s a simple and effective way of standing out from the pack.

It Offers A Personal Touch

Business cards are physical objects. They have a weight and presence that digital marketing just can’t compete with. You could send someone an email with all your contact info in it, but that’s going to feel more impersonal than handing someone a card. Emails are also easy to forget about: They can quickly get buried underneath an avalanche of incoming messages. A business card, on the other hand, sticks around. People will put them in their wallets, stick them in desk drawers, or even use them as bookmarks. This increases the chances that they will stumble onto your business card again. So even if someone doesn’t want to do business with you right now, if they hold onto your card there’s a good chance they’ll see it again and it will remind them about your business. Emails and other forms of digital communication don’t have that benefit.

Another benefit that comes from business cards being tangible objects: They’re easy to pass around! It’ll be much easier for satisfied customers to spread the word to their friends if they can press one of your cards into their hands.

It’s Cost Effective

Printing business cards is one of the most cost-effective forms of marketing out there. It’s easy to do and affordable. So long as you have an appealing design and a reliable printer (like Printing Solutions), you can produce a run of business cards that will help spread the word about your business in no time.

It Gives You A Competitive Edge

“Don’t judge a book by its cover” is a great idea in theory, but the truth is that we as a society do the opposite all the time. Your business card can make or break your business. It’s as essential to establishing a good first impression as the clothes you wear to a meeting or the way you shake someone’s hand. If you’re in a creative industry, few things will turn off potential customers more than having a dull business card.

We’ve seen it firsthand. LOTS of companies out there don’t put a lot of thought or effort into their business cards. They produce cards that are standard and utilitarian: They give you all the information you need, but display nothing in the way of style or creativity. Having a unique looking card is a great way to get one up on your competition. A great business card may take a little extra time and money to produce, but the added effort will be worth it.

Need help designing the perfect business card? We can help. Give Printing Solutions a call at 480-596-6300 and we’ll help you put together a business card that will be the perfect ace up your sleeve.

You might wonder why Name cards still matter in 2018?

Well, as we all know that our memory sucks...How many times you met someone, spend half an hour talking to them but you promptly forget their names when it’s over?

Name cards still matter when you meet people at a business event, they might ask you for a business card to keep you in contact to follow up in job opportunities instead of asking for Facebook. Name cards could lead you to a great business partnership or a new job, also it will make you look professional. 

 

1. Name cards are the most effective direct marketing tool

Email marketing is a good tool but they still aren’t as effective as in-person meeting with a business card exchange. Many scholars said that the product marketing strategy consists of an effective mix of online marketing and print media to encourage customers. Since in 2018 there are a lot of people spend more times on Social media but at the same time, some are not. There is no doubt that technology has made our lives better in so many ways, but Business Cards remains the best tool to create a great first impression. 

When there are so many business cards template you can use from for free, why not try one?

 

2. Presenting your brand and your personality

You might have seen a lot of business cards from business people which have a different strong role in introducing you or as your company. Even more, you can present you on a business card or make it looks really professional, even more, you will get higher chance of a career. After clients or your partners receive your card, it directly helps in establishing a professional image which will increase the game for you as a business owner.

 

3. Name cards make you look professional 

In a business world, we all know that business card is a must-have tool to represent your brand and your personality. It is something little that can send out the biggest messages to people who you want to connect and keep in contact with especially if you are seeking a job out there. Since email can be lost in a sea of spam and contact folders;a name card will remain in a client’s wallet for years. - Kristopher Jones. 


4. Name cards build trustworthy for small businesses

If you think that Small business doesn’t need printings, then you might be wrong. Since business cards representing your brand and professional images of your business. Nowadays, networking can work in real-time meeting rooms or in digital format. Whether it’s a video call or only sit down and talk you need something to show yourself and represent your business. And you will have access to a wider audience.


5. Name cards are still necessary

Printings are definitely can help them remember you, in long-lasting memories while the media won’t stay and people might not recognize it. That’s why we use the printings to get the attention that can be a challenge but creativity in marketing helps you expose your brand to your targeted audience. It will increase your brand awareness of referrals to those in need of your products and services. 

    
So, Business card/Name card is more than just a piece of paper that represents you, it is the business owner’s identity, what your client would project you as. What are you waiting for?  Let’s build brand awareness to your customers with JoinPrint now!
 

What is the purpose of a name card?

5 Reasons You Need Name Cards

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